A Visual Brand Strategy for Climate Tech
The project
Earthbound is a climate tech catalyst, mobilising and nurturing deep tech inventions, as they mature into early-stage startups confronting climate change.
I played a central role in the strategic development and production of Earthboundโs rebranding initiative, focused on establishing a cohesive and impactful visual identity. This involved a multi-faceted approach, encompassing graphic design, presentations, animation, photography, and film production โ all designed to effectively communicate Earthboundโs mission.
The project began with intensive workshops dedicated to defining Earthbound’s core identity and strategic positioning. We leveraged these insights to develop a comprehensive visual language, including brand guidelines, engaging PowerPoint presentations, dynamic animations, high-quality photography, and short films.