Collective experiences in public spaces, focusing on what unites and connects us.
Creative Direction, Concept Development, Production
The project
In public spaces, we meet and share moments, yet in a time of rapid privatization and mobility, how do we maintain curiosity and rediscover the familiar together?
Vävda Rum explores themes of community, environment, storytelling, the body, aging, and the impact of technology on ourselves and our surroundings, inviting you to rethink how we connect with each other and the spaces we inhabit.
Mini documentary
The Challenge
To demonstrate how AR technology can seamlessly blend with public art, crafting immersive experiences across various locations while preserving a cohesive narrative.
Our objective was to encourage intergenerational engagement, champion ecological sustainability, and captivate a younger audience, familiar with dynamic digital content.
We sought to unite diverse locations, emotions, and voices, ensuring each artwork stood as a distinct yet essential piece of the larger story.